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1、華中農業(yè)大學碩士學位論文大學生滿意度測評體系研究姓名:曾青霞申請學位級別:碩士專業(yè):教育經濟與管理指導教師:陶美重20090601華中農業(yè)人學2009屆碩十學位論文AbstractThecollegestudentsatisfactionreferstoamentalreactionofpleasant,joyfulordisoppintedwhichappearsintheprocesswhentheundergraduates(as

2、custmorsofacceptinghighereducation)makeacomparisionbetweenwhattheygainandwhattheyexpectduringtheprocessofreceivinghighereducationAmericaandtheUKaccordgreatimportancetotheresearchontestingandevaluatingtheundergraduates’de

3、greeofsatisfaction,butsimilarreasearchhasn’tbeendoneuntiltheveryrecentyearsinChinaAsthingsbe,noonehasalreadybuiltupascientificsystemonitTllispaperistryingestablishaUndergraduates’SatisfactionTestingandEvaluatingSystemwhi

4、chissuitabletothecharacteristicsofchinaonthebaseofthesuccessfulexperienceinwesterncountriesanddomesticpracticeinthisissueTllispapermakesdepthanalysisofthedomesticandforeignuniversitystudentssatisfactionsystemandestablish

5、theCCSSI(ChineseCollegeStudentsSatisfactionIndex),usingACSIandchineseexperts’researchachivementsforreferenceThismodelcontainssevenLatentVariables:schoolimage,theexpectedqualityofstudents,students’perceivedqualityperceive

6、dvalueofstudents,studentsatisfaction,students’complaintsandthestudents’loyaltynefirstfourvariablesarethedependentvariablesofthestudentssatisfaction,andthelasttwoaretheoutcomevariablesofthestudentssatisfactionComparedtoth

7、eACSI,thismodeladdapotentialexogenousvariableschoolimage,fortheschoolimagehasadirectinfluenceonthestudentssatisfactionComparedtosomemodelsestablishedbydomesticexperts,thisonereserversthevariableCustomer(students)Complain

8、tsintheACSIIntheuniversitiesofChinacomplaintchannelsareoftenlackwhenstudentsarenotSOsatisfiedwithsomeoftheservicesAndtheschoolalsodoesn’tpaymuchattentionaboutthesecomplaints,SOitisnecessaryteservethisvariableatpresentAMe

9、asuringIndexSystemisestablishedaccordingtothesatisfactionindex,whichcontains9secondaryindicators,28tertiaryindicatorsand58grade4indicatorswhichconstitutethequestionsonthequestionnaireWhendesigntheindexes,Isoughttoconside

10、rfromthepointsofviewofthestudentconsumers,toreflecttheindividualneedsandcaresofstudents,reflectthestudents’newrequirementstotheservicesofhighereducationAnotherfeatureofthisindexsystemisthatitusestheACSIMethodologyforrefe

11、rence,testthescoresbothonthetwodimensionstheimportanceandthesatisfactionAndthencalculatethedifferencesbetweenthem、Mmacomprehensiveandcomparativeanalysisofthescoresbetweenthetwodimensions,itCanpointoutfortheadministrators

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